Principles of Design

PRINCIPLES OF DESIGN

In the pursuit to create the perfect iron, Miura-san recognized it was necessary to set a brand new standard of design. Using his quest for perfection as a tool for reinvention, Miura-san implemented distinct principles that after 40 years, still lead the design process today.

THE

DESIGN PRINCIPLES

While design preference is personal to each player, Miura forged irons have always been created using two underlying design principles: the technical design and the transitional design. From this foundation, Miura is able to produce impeccable designs that strengthen the integrity of the game of golf.

THE FIRST PRINCIPLE

TECHNICAL DESIGN

The performance of every iron is determined by features such as weight, size, center of gravity, and bounce, meaning that constructing a consistent and reliable club head is paramount. Although it is impossible to create a club head that is perfect, Miura strives to achieve weight tolerances of =/- .5 g, a number that exceeds current industry standards. While time consuming, Miura’s commitment to technical precision is carried throughout the meticulous design process.

THE SECOND PRINCIPLE

TRANSITIONAL DESIGN

Creating an exceptional standalone iron is not the goal during the design process. Miura’s ambition is to produce an entire set of 8 to 10 well-designed clubs that work together effortlessly. From short to long irons, the transition between Miura clubs is seamless. Achieved through a precise combination of adjustments to the loft, lie, weight, and design, every player can feel as confident using a 3-iron as with a 7-iron.